The 7-year-old Nvidia Shield TV is now $100 more expensive due to AI
Nvidia announced that the Shield TV Pro, released in 2019, is getting a $100 price increase effective immediately, bringing the new price to $299.99. An Nvidia spokesperson confirmed to Ars Technica that the adjustment took effect October 2, citing sharply rising industry-wide costs for memory and other components; the non-Pro model has already been discontinued. The Shield remains in production, and new units face the same supply chain cost pressures as current devices.