Musk Cuts Grok Bot Usage Limits Due to High Costs
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Over the Halloween weekend, some users noticed that their Grok Bot usage jumped overnight from levels as low as 50% to 100%. Musk subsequently confirmed before November 3, 2026 that the weekly usage cap for Grok Bot would be lowered, citing that the cost of the service was too high relative to revenue to be sustainable. Regarding the cost background, filings submitted by SpaceX last month showed that AI already accounted for 52% of the company's revenue, with its renamed "Superintelligence" division earning a profit of $431 million; the filings also noted that profit would be higher if the $1.2 billion in one-time costs related to the Cursor acquisition were excluded. Musk has not yet explained how limits for subscribers will change going forward, and the specific reduced quotas have not been announced. The situation is still developing, and users await further official clarification on the circumstances of usage suddenly jumping to 100% and future limit arrangements.
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- TechCrunch · AIElon Musk throttles Grok Bot limits due to ‘unsustainably high’ costs
Musk confirmed he is lowering Grok Bot's weekly usage limits, saying service costs are too high relative to revenue to sustain. Over Halloween weekend, some users reported their usage jumping from as low as 50% to 100% overnight. SpaceX's filing last month said AI already accounts for 52% of the company's revenue, and its rebranded 'superintelligence' division earned $431 million, with profit even higher excluding $1.2 billion in one-time costs related to the Cursor acquisition; Musk has not yet said how subscriber limits will change going forward.
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